May 11, 2021
In this episode, Glenn Pasch and Blake Morgan dive deep into what customer experience really means for business. Too often terms are thrown around as buzzwords but Blake feels that without a focus on the end experience, you are just hoping you succeed.
Through her experience with event planning, which is all focused on the experience customer's encounter to large corporations engaging with customers, Blake share her perspective on how she helped Fortune 500 companies pivot to connect to their audience.
A fantastic conversation with a passionate individual who does not hold back. And wait for the Hot Seat answers to hear how she answers.
Always a great conversation to help you take charge of your experience.
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About Blake Morgan
Blake Morgan is a leader in customer experience, 2x best-selling author and keynote speaker. In 2020, she was recognized globally as one of the top 40 female keynote speakers. Her book, The Customer of the Future was recognized by "Business Insider" as one of the top 20 books executives are reading to deal with COVID-19.
She is also a guest lecturer at Columbia University, the University of California, San Diego as well as adjunct faculty at the Rutgers executive education MBA program. Blake contributes to Forbes, the Harvard Business Review, and Hemispheres Magazine.
About Glenn Pasch:
"Everyone finds themselves in charge at some point in their lives. Yet many of us lack the skills to generate consistent results. My goal is to help you learn the skills to adapt and grow in your personal and business life. I want to help you generate success.”
Glenn Pasch is CEO of PCG Digital, an Inc 5000 agency that specializes in helping businesses create and deliver a modern retail experience to get customers raving, recommending & returning for more, then leverage it with digital marketing to connect with consumers of all ages and increase sales opportunities. He is author of 2 books including "The Power of Connected Marketing" and has spoken and educated audiences throughout the US and internationally.
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Personal Website http://glennpasch.com/
Company website: https://pcgdigital.com/